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04 — Services

Social & Influence

Beyond publishing content: a credible brand role in culture and community.

Strategic objective

A credible role in culture, with influence measured by business impact.

We select creators on audience fit and business impact, not follower count.

Capabilities

01

Listen

  • Trends
  • Sentiment
  • Community signals
  • Social listening
02

Create

  • Editorial strategy
  • Campaign concepts
  • Platform-native content
  • Editorial planning
03

Activate

  • Creator partnerships
  • Influencer marketing
  • Employee advocacy
  • Community management
  • UGC
04

Amplify

  • Paid social
  • Creator usage rights
  • Partnerships
  • Social commerce
  • Trend response
05

Learn

  • Social analytics
  • Content performance
  • Conversion contribution
  • Creator performance measurement

Typical outputs

  • Platform and content strategy
  • Editorial calendar
  • Creator and partnership framework
  • Community response guide
  • Social performance dashboard

Measurement examples

  • Quality of reach
  • Depth of engagement
  • Community growth
  • Sentiment
  • Business impact per creator
  • Conversion contribution